Show Automatic Discounts on Product and Collection Pages
The Opportunity
An app that mirrors Shopify automatic discounts as visible sale pricing across product pages, collection grids, and cart. It helps shoppers see the reduced price before checkout, improving clarity and conversion.
"Merchants apply automatic discounts in Shopify, but the discounted price often only appears in cart or checkout, not on product or collection pages. This creates inconsistent pricing display and can reduce shopper trust and conversion."
Market Validation
Detailed Analysis
Proposed Solution
Create an app that detects active automatic discounts and dynamically renders compare-at pricing or discounted prices on product pages and collection pages. It should support theme-safe widgets, variant-aware pricing, and collection grid price updates without requiring merchants to edit code.
Target Audience
Shopify merchants using automatic discounts who want promotional pricing visible across storefront pages
Competitive Landscape
Discount apps with storefront price display features, sale badge apps, some theme customization apps, and apps like Automatic Discount applications that expose pricing on the storefront
Implementation Notes
Use Shopify Functions/discount data where available, theme app extensions, and storefront Liquid/JS to surface discounted prices on PDPs and collection cards. Handle variant switching, multiple simultaneous discounts, compare-at price logic, currency formatting, and fallback behavior for themes that do not expose discount context cleanly; include an admin UI to map rules to display styles and preview storefront changes.
Evidence from Merchants
Real quotes from Shopify community forums
"I want to inject a discount code into a URL. Beyond just filling in on the checkout page, I want the discounted prices to be shown while the user browses the site."
"I needed help adding a discount option next to my price in shopify dawn theme."
"I can’t get it to show on the product page or product price."
"I’d like the discounted price to be visible on the product and collection pages as well."
"When I make a discount for a product, the discount shows up on the product page only, and hide on the home page and catalog page."
Key Pain Points
Discounts not showing on product and collection pages
criticalMentioned by 4 merchants
Impact: Potential loss of sales due to lack of visibility of discounts.
Market Metrics
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