Localized URL Slug Fixer for Turkish Characters
The Opportunity
An app that automatically converts product, collection, and page URLs into proper Turkish-friendly slugs instead of stripping special characters. It helps merchants keep clean, readable, and SEO-friendly URLs without manually editing every link.
"Shopify is generating incorrect or incomplete URLs for Turkish content by removing localized characters such as ç, ğ, ı, ö, ş, ü, and İ, creating poor localization and SEO issues."
Market Validation
Detailed Analysis
Proposed Solution
Provide automatic transliteration rules for Turkish and other non-English alphabets, with bulk slug correction, redirect management, and per-resource controls for products, collections, pages, and blog posts.
Target Audience
Turkish Shopify merchants and stores operating in markets using localized alphabets
Competitive Landscape
Limited direct competitors; some SEO/slug apps and translation/localization apps may partially address this, but few focus specifically on automated localized slug generation
Implementation Notes
Listen to product, collection, page, and blog events; generate transliterated slugs using locale-specific mapping rules; detect and fix collisions; create automatic 301 redirects from old slugs to new ones; provide bulk apply and preview; expose settings for Turkish and other alphabets; ensure compatibility with existing SEO and navigation links.
Evidence from Merchants
Real quotes from Shopify community forums
"It’s a completely flawed system."
"I think Shopify is deliberately making mistakes in localization."
"We are experiencing problems with localization."
"It’s very strange that they provide service in Turkey and similar languages without solving such a major problem."
"I know I can change the URL manually, but I opened this thread to report this issue to Shopify."
Key Pain Points
Incorrect conversion of Turkish characters in URLs leading to localization issues.
criticalMentioned by 1 merchants
Impact: Potential loss of customers due to poor localization.
Market Metrics
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